
Pfizer
COMPANY: EPAM (EMPATHY LAB) / CLIENT: PFIZER / ROLE: UX DESIGNER
The goal was to develop an iPhone app "Relief Finder" to enable customers to easily find products based on symptoms & locate them at physical pharmacy locations.
I collaborated on the overall information architecture, sitemap & user flows, interaction design, wireframes, and visual design.


Usage Triggers & Tasks
Opportunities for mobile app by stage

Sitemap
User flow & information architecture

Landing Page
Location, navigation, & top menu

Reminders
Family, user, & medication

Scheduling
Daily family schedule

Search
By symptom - adult / child / toddler

Product Detail
Information & actions

Location Tools
Barcode & pharmacy finder

Cold & Flu Map
Map & reminders