Natalia A. Framil: an avid UX practitioner, leader, strategist, bar raiser, and humble learner of humans.
Natalia A. Framil: an avid UX practitioner, leader, strategist, bar raiser, and humble learner of humans.
COMPANY: IBM / ROLE: DESIGN DIRECTOR
Watch Job Seeker Experience (2:35min)
In a world of fierce competition for talent, job seekers’ experience—from the moment of initial discovery to the time of engagement & productivity as a new hire—is critical for attracting and retaining most qualified talent. The goal was to drastically improve job seeker experience and make it available on any device. Measurable goals include increased number of qualified applicants & hires.
Job seekers expect stellar employer experience
Simple, engaging, mobile
AS IS job application process was long, painful.. and buggy
Sample hills for TO BE Search & Application experience
Working with over 20 companies across 4 phases / 2 years
Integrated mobile experience enabling job seekers to Search > Apply > Assess > Onboard in one seamless flow